Thursday, October 18, 2012

Digital Fieldsite - The Cafe Online



Even though it is not well known place, there are several online sources that will inform you of the organization and subculture of the café at Rhode Island College. On the Rhode Island College website, there is a link that will direct you to the café’s webpage. On this webpage, there is a close up picture of the serving area, the most prominent feature of the café.
The way the webpage is set up, you can clearly identify the main components of textual variance. The title at the top of the page is bright and bold in red, one of the school colors of Rhode Island College, so that the reader is clearly informed at what the information is about. The main body of text describes the main purpose and variety of things that the café has to offer. Also in bold is the heading for the café’s hours of operations because it is usually the main thing that students are looking for when they search the website. Students are the main intended audience of this website, whether it is current or incoming students. It was written by members of the college for other members of the college, so the writer is connected to the reader.
The webpage gives off a simplistic vibe to the reader, very simple and straight-forward. It is designed for easy access and a quick read, giving the reader a basic overview of the café. The school colored banner and white background creates a warm feeling, making it a welcoming page, reader-friendly.
From visiting the website, you can understand the main subculture of the café. In the description, you will find out where the café is located, informing the reader of its new renovations to accommodate the student body. It mentions the “warm, friendly and convenient” atmosphere as well as a variety of things students can do, such as pick up mail, grab a snack, go on the internet, and even a mentions the nutritional balance they café tries to provide. You can ge the main idea of what the café is like, but in order to get the full experience, you need to go there and enjoy the time.
What’s nice about this website are the external links it provides. You can view the café menu and can connect to the social media of Rhode Island College. This way, the school can reach the students in a variety of ways, using the social media that most relates to the majority of the student population. By the hours of operation, you can see that the school tries to provide long hours that are appropriate for the student body, open late nights for residents and on the weekends, but not to inconvenience the student employees. So whether you are looking for a late night snack, a group hangout, or a place to study, the café is the ideal place to go on campus, providing students with a good working atmosphere and friendly place to be, no matter who you are or what you are there to do.

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